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title: About
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- [About](https://nativelyams.com/about)
- [Features](https://nativelyams.com/features)
- [Pricing](https://nativelyams.com/pricing)
- [Partners](https://nativelyams.com/partners)
- [Blog](https://nativelyams.com/blog)
- [About](https://nativelyams.com/about)
- [Features](https://nativelyams.com/features)
- [Pricing](https://nativelyams.com/pricing)
- [Partners](https://nativelyams.com/partners)
- [Blog](https://nativelyams.com/blog)
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###### About Natively AMS
# The association platform built to grow, not just manage.
Natively AMS is association management software built natively inside HubSpot, by Natively Labs. One system for memberships, events and subs - no more double-entry, no more bolted-on tools.
Book a demo [See the platform](https://nativelyams.com/features?hsLang=en)
###### Our story
### Most associations are still run on software built to administer, not to grow.
Legacy AMS platforms keep a tidy database of the members you already have. But renewals still need three systems and a spreadsheet, events live in a separate tool, and your member data never quite reaches the people trying to grow the organisation.
**We built Natively AMS to end the double-entry - one platform for memberships, events and subs, built natively on the world’s #1 CRM, so your team manages less and grows more.**
1
Platform for members, events and subs
~60%
Less renewal admin reported by early teams
0
Integrations to sync or maintain
###### What we believe
## A different kind of association platform
Natively AMS is the modern challenger in a category of safe, corporate-blue incumbents. Here is what guides how we build it.
##### Members, not customers
Associations run on belonging, not baskets. Every screen, term and workflow speaks your language - members, subs, renewals - not store, checkout, invoices.
##### Native, never bolted on
Natively AMS is built inside HubSpot, not wired to it. There is no integration to sync, break or pay for - just one record for every member.
##### Built to grow
Other systems help you administer the members you have. We pair the AMS with HubSpot’s growth engine, so you can recruit, engage and retain.
##### Genuinely on your side
We come from a HubSpot Solutions Partner. We map your memberships, events and subs with you, and we are there long after go-live.
###### The family
## Part of a HubSpot- native family of brands
Natively AMS is built by Natively Labs, part of the Engaging Partners family. Three siblings, one ecosystem - so your association is never on its own.
##### **Engaging Partners**
The HubSpot Solutions Partner that designs and implements the platform for member organisations.
##### CommercePro
The horizontal, HubSpot-native commerce platform that powers payments, billing and self-service.
##### Natively AMS
CommercePro packaged for associations - memberships, events and subs, ready out of the box.
Built on 
### You don't just get an AMS. You get HubSpot.
Natively AMS runs natively inside HubSpot - so the moment you switch, your association is running on the world's #1 CRM, with marketing, automation, a CMS and reporting all on the same member record.
**Built natively on HubSpot - so there's nothing to integrate, and your members, marketing and reporting all live on one platform.**
[How it works](https://nativelyams.com/#see-how-it-works)
##### CRM & member records
Every member, payment and interaction on one record.
##### Marketing & email
Native campaigns, segmentation and nurture - no export.
##### Automation
Renewals, reminders and member journeys that run themselves.
##### CMS & member portal
Your website and self-service portal in the same system.
##### Reporting & AI
Live dashboards and AI your board can actually trust.
##### Nothing bolted on
No integration to sync, break, patch or pay for.
> “Renewals used to mean three systems and a spreadsheet. Now it’s one screen in HubSpot - members renew themselves and the receipts just send. We’ve cut renewal admin by about 60%.”
Sarah Whitfield Operations Director, Institute of Architects
###### Book a demo
#### See Natively AMS with your members and events
A 30-minute walkthrough with our association specialists. We’ll map your memberships, events and subs to a single platform.
Book a demo [How it works](https://nativelyams.com/features?hsLang=en)
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Association management software, built on HubSpot. Manage less. Grow more.
Built on 
##### Platform
- [Memberships](https://nativelyams.com/features#membershipss)
- [Events](https://nativelyams.com/features#events)
- [Subs & billing](https://nativelyams.com/features#subs)
- [Member portal](https://nativelyams.com/features#portal)
- [Payments](https://nativelyams.com/features#payments)
- [Pricing](https://nativelyams.com/pricing)
##### Solutions
- [Professional bodies](https://nativelyams.com/professional-bodies-features)
- [Trade associations](https://nativelyams.com/nativelyams-for-trade-associations)
- [Chambers of commerce](https://nativelyams.com/nativelyams-for-chambers-of-commerce)
- [Not-for-profits](https://nativelyams.com/nativelyams-for-non-profits)
##### Company
- [About](https://nativelyams.com/about)
- [Case Studies](https://nativelyams.com/blog/tag/case-studies)
- [Partners](https://nativelyams.com/partners)
- [Blog](https://nativelyams.com/blog)
- [Contact](https://nativelyams.com/contact)
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##### Book your demo
See Natively AMS running with your memberships, events and subs.